Know your real cost per qualified lead.
Selenos runs the whole pipeline, qualifies every lead in a real WhatsApp conversation, and shows the honest cost per qualified lead, measured at capture. No inflated claims, no lock-in.
A real 7-day pilot: 969 leads captured. Driver recruitment, South Africa, consumer leads. See the receipts
The problem
Most agencies bill a percentage of your spend, then show you vanity metrics.
You pay more as you spend more, and the dashboard celebrates clicks and impressions while the number that matters, the cost of a lead good enough to act on, stays hidden. Selenos exists to put that number in front of you, measured at the source.
The engine
One system, from finding what works to delivering the lead.
Research, creative, qualification, and delivery run as one pipeline. Use the whole thing or one part. Here is what each step does.
Ads research
We find what is already working in your market before spending a franc.
- Scan competitor ads, hooks, and creative across Meta and Google.
- Surface the long-running winners and the angles worth copying.
Creative and campaigns
We turn the winning patterns into your ads, then run and watch the spend.
- Generate on-brand variants from proven structures, no stock footage.
- Deploy across channels and catch creative fatigue before it burns budget.
WhatsApp qualifying
Every lead is qualified in a real conversation, not a form.
- An AI agent asks, scores the answers, and handles objections in WhatsApp.
- You see the cost per qualified lead as it happens, measured at capture.
Delivery
Qualified leads land in the tools you already use, in real time.
- Route to your CRM, webhook, WhatsApp, or a sheet the moment they qualify.
- From there it is yours. We deliver leads, we do not promise sales.
Proof · how we qualify
The proof is the conversation, not a number on a slide.
Anyone can show you a low cost per lead. The honest question is what counts as a lead in the first place. Ours are qualified in a real WhatsApp exchange before they ever reach you, so the only proof that matters is the one you can run yourself.
Open the chat and have the conversation your leads will have. Same agent, same questions, same scoring.
- Not a volume promise. We show you the cost per qualified lead, not a guaranteed count.
- Not downstream attribution. What happens after delivery lives in your system, and we don't claim it.
- Not a black box. You can read every conversation and see exactly why a lead scored the way it did.
The three filters every lead passes
- 01
Intent
Before anything else, the agent confirms the person actually wants what you sell, in their own words. A click is not intent.
- 02
Fit
It asks the qualifying questions your sales team would ask first, scores the answers against your criteria, and handles objections in the conversation.
- 03
Readiness
It checks whether the lead is ready to act now, then sets a status and routes them. A weak fit is still saved, never dropped, just flagged honestly.
Receipts · our own funnel
Receipts from a funnel we ran ourselves.
A real pilot: a driver-recruitment funnel we built and ran ourselves in South Africa on Meta lead ads, over 7 days. These are our own funnel numbers, measured first party at capture. They are not client results and not testimonials.
- Ad spend
- CHF 671.70
- Leads captured
- 969
- Leads delivered
- 581
- Best cost per lead
- CHF 0.34
- Blended cost per lead
- ~CHF 0.79
CPL measured at capture. Activation and downstream results occur inside the client's system and are not tracked by this pipeline.
Based on a 7-day pilot, 2026. Not a projection of future results.
Scope. One vertical (driver recruitment), one market (South Africa), one channel (Meta lead ads), consumer leads, 7 days ending 19 April 2026. A B2C read, not a B2B benchmark.
How we measured. Every figure is counted at capture in our own database, first party, not read off a platform dashboard. Spend is the campaign media cost for the same 7 days.
Of the 969 leads, 8 scored qualified under a deliberately conservative model. We say that plainly, because a conservative bar is the point.
Pricing
Pricing is cost-per-lead. You pay for results, scoped to your vertical and region.
- Pay per result, not per retainer.
- Each engine stands alone. Use one, two, or all three.
- No lock-in. Leave when you want.
To get a real number, book a pilot. We scope cost-per-lead against your vertical and region, then show you the cost as it happens.
From a real pilot we ran ourselves: 969 leads captured, 581 delivered, in 7 days. See the receipts
Questions
The honest answers.
No. We do not guarantee lead volume or conversions. What we guarantee in operation: leads are captured (including partial forms), scored, qualified, and delivered to your system in real time, with cost-per-lead visible as it happens, consent tracked, and sends fail-closed. We show you the cost; we do not promise a number.
Leads are scored with rules plus an LLM, then qualified in a conversational WhatsApp exchange that asks questions, scores the answers, and handles objections. Scoring sets a status; it never blocks a lead from being saved.
The lead lands in your CRM, webhook, or portal in real time, and from that point it is inside your system. We do not track what happens after delivery (activation, CPA, LTV), and we do not claim it. CPL is measured at capture; everything downstream is yours.
Selenos is region-aware across GDPR (EU), Swiss-DSG (CH), and POPIA (ZA), with more added as we add verticals. Consent is append-only and sends are fail-closed. We provide the compliance mechanisms. We are not a law firm, we do not provide legal advice, and you keep ownership of your legal posture.
Yes. Selenos Studio works standalone. You can take creative and content production on its own, with no ads or lead capture attached. The same is true the other way: ads-only and pure lead-gen are both supported.
Pricing is cost-per-lead based (pay-per-result) and set per engagement. We do not quote a fixed number here because it is scoped to your vertical and region. The honest path to a real figure is to book a pilot. Any CPL we discuss carries the caveat that activation and downstream results happen inside your system and are not tracked by this pipeline.
Outreach runs across WhatsApp, email, and SMS. Ads run across Meta, Google, and TikTok. The qualifying conversation runs over WhatsApp with a conversational AI agent.
No. Per-client isolation is enforced at the database level, so each client data stays separate.
See the cost on your own vertical.
Start a paid, fixed-scope pilot. The AI scopes it with you in chat and you see your real cost per lead. No call to book.
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